extra: this blog is just as much for the ladies, as it is.... for the guys!
compulsive shopper? emotional shopper? it's on sale - i'm sure i'll find a use for it...
do any of these statements fit you to a T?! i would say that there are times in your life when you splurge. whether its needed or not - that is a matter of the heart, and the wallet! but did you ever feel like you were being roped in all the right or here we go, WRONG directions! so it probably isn't apart of our DNA but there is obviously, some logic/madness behind many decisions we make, the ads that catch our eye, even the route in which we take in our favorite stores.... and i'm not too sure how many of you know that!
personally, i don't know if there is a real science to "shopping" or our "interest". seeing as though i have an interest and an educational background in marketing - i can recognize the signs as a consumer! the ploys that are typically used are something i think even my 7 year old sister would notice! but if you really dig deeper; you may be able to uncover the "truth".
i'm no pro, however on matters of the brain and it's triggers this guy - martin lindstrom is! he conducted a 4 year long, neuromarketing study - i saw a segment with him on the today show a couple of months ago and since then i've kinda been swept away by his message. he mentions tid bits like - you'll buy more when you have a list ( BLOWN AWAY BY THAT - I LOVE LISTS! ) - he says, never to shop with the kids ( BELIEVE IT! ) - personal experience: my mother always says she spends an additional $60 - $70 dollars more if she takes any of us shopping with her! and staying "cool" at the last 5 minutes as you check out of the store - you rack up the most extras in counter items during this time! ( AND I AM SOOOO GUILTY OF THIS. )
i thought i'd share the good word with you! believe what you would like and read it if you are interested! i like the message and i clearly find it a bit fascinating... i sat there laughing and cringing all at the same time! and i'm watching my own patterns now more closely!
hope you enjoy it, and as always let me know your thoughts! : )
